- Amazing Muay Thai Festival/Strong Cold Front and Storms Expected/Dust chokes Bangkok/Ties marked ahead of Nordic Day/More toilet timebombs in Pattani/King cobras mate roadside/Danish sandwich chain wins Thailand’s Best Sandwich
- ECONOMY: Economic ‘Sickness’ Requires Structural Treatment/Social media reacts to Disneyland project/TikTok affirms Bt270-billion outlay/Bt1.9 Trillion in 2025 Border Trade/Gold prices tumble
- TOURISM: Thailand’s party spots dry up with election/Thailand’s tourism at a crossroads/Thai travel trade rolls out diverse strategies/Strong Thai Baht Influences 90% of Travelers
- THAILAND EXPERIENCE: Hat Yai picks up the pieces
- CLIMATE THAILAND: BGRIM puts emphasis on renewables
- FOREIGNERS BEHAVING BADLY/INTERNATIONAL/HUA HIN LINKS/TRANSPORT
Amazing Muay Thai Festival continues through tomorrow
The Tourism Authority of Thailand (TAT) is holding the “Amazing Muay Thai Festival 2026” to promote sports tourism and elevate Muay Thai as a cultural heritage on the international stage.
TAT, together with Prachuap Khiri Khan Province and partner agencies, is hosting the festival under the theme “Ultimate Muay Thai Experience” from Feb. 4 to 7 at Rajabhakti Park in Hua Hin District, Prachuap Khiri Khan. Continued …
Strong Cold Front and Storms Expected from February 8-11
From Feb. 8 to 11, a moderate to strong high-pressure system, or cold air mass, from China will cover the upper parts of Thailand, leading to thunderstorms initially, followed by a decrease in temperature and strong winds.
For Feb. 5-7 in the southern region (east coast): Cool in the morning in the upper parts, with thunderstorms in 10%-20% of the area. Winds will be from the east at 15-30 km/h. The sea will have waves around 1 meter in the upper part, and 1-2 meter waves in the lower part. Continued …
Dust chokes Bangkok as PM2.5 levels soar
Air quality in Bangkok has worsened, with PM2.5 levels exceeding safe standards, causing respiratory issues. Eastern Bangkok records the highest levels.
The Bangkok Metropolitan Administration’s Air Quality Information Centre reported on the particulate matter (PM2.5) situation in the city as of 7 am today. The average level for Bangkok is 41.1 micrograms per cubic meter (µg/m³), surpassing the standard of 37.5 µg/m³. Continued …
Ties marked ahead of Nordic Day
Thailand’s role as a key partner to the Nordic countries was reaffirmed at the Nordic Day reception jointly hosted by the Norwegian, Danish, Finnish, and Swedish embassies on Wednesday at the Norwegian ambassador’s residence in Bangkok, ahead of Nordic Day on March 23.
The four Nordic ambassadors highlighted Thailand’s importance as a strategic partner for the Nordic region and Europe, underscoring cooperation in economic ties, multilateralism, sustainability, and people-to-people exchanges. Continued …
More toilet timebombs defused in Pattani
Two timebombs were defused at the Pattani bus terminal in Muang district yesterday after they were found hidden a toilet, with authorities saying they resembled previous finds at several petrol stations in the province.
Authorities went to inspect and discovered two devices in the women’s toilet. The area was immediately sealed off, with people evacuated to safety. Continued …
King cobras mate roadside in Krabi ahead of Valentine’s Day
King cobras are known to be reclusive and typically dwell deep in the forest, making sightings like this uncommon, especially near human settlements. The display, referred to locally as “plam khor”, a courtship ritual where the snakes entwine, is a natural part of their mating season, which runs from January to April.
Experts note that sightings of king cobras near roads or farmlands have increased due to ongoing deforestation, which has reduced their natural habitat. As a result, cobras are now more commonly seen along forest edges, hillsides, rubber plantations, and fruit orchards. Continued …
Danish sandwich chain wins Thailand’s Best Sandwich for third year
The Danish sandwich chain Bartels has been named the Best Sandwich in Thailand at the Grab Awards 2026 for the third year in a row.
Bartels started six years ago as a small kitchen with just two people and has since grown to 14 cafés in Bangkok, Phuket, and Vietnam, now employing 400 staff. – scandasia.com
Krungsri Chief Says Thailand’s Economic ‘Sickness’ Requires Structural Treatment
The president of Thailand’s fifth-largest bank has acknowledged the country’s economic challenges following its recent characterization as the “sick man of Asia”, arguing the malaise requires deep structural reforms rather than temporary stimulus, while unveiling a strategy to bolster sustainable finance by 40% to 350 billion baht (US$10.1 billion) by 2030.
Kenichi Yamato, president and chief executive of Krungsri, said yesterday that while Thailand faces significant structural challenges, the condition is treatable through concerted action involving both private and public sectors. Continued …
Social media reacts to Disneyland project: ‘to continue or just a dream?’
The announcement of a potential Disneyland project in Thailand has sparked widespread discussion online, with three main concerns raised by social media users: government policy continuity, Thailand’s hot weather, and the potential high cost of entry tickets for locals.
Despite the concerns, a survey of online discussions found that the majority of social media users (75.7%) support the project, viewing it as a significant opportunity to stimulate the Thai economy and boost tourism. However, many users suggested incorporating Thai culture into the park to make it more unique, such as creating a floating market zone or including Southeast Asian-inspired Disney characters. Continued …
TikTok affirms Bt270-billion outlay in Thailand
TikTok has confirmed its long-term investment plan in Thailand worth 270 billion baht, according to caretaker finance minister Ekniti Nitithanprapas.
Ekniti, who led Thailand’s delegation to the World Economic Forum summit in Davos, Switzerland from Jan 19–22, said he and the secretary-general of the Board of Investment (BoI) held discussions with Chanida Klaiphan, head of public policy in Thailand for TikTok, to follow up on the company’s business operations – particularly its digital infrastructure investment plan and the expansion of the platform’s role in supporting the digital economy and Thai entrepreneurs. Continued …
Thailand Records Bt1.9 Trillion in 2025 Border Trade
Thailand’s border trade grew to Bt1.937 trillion in 2025, a 6.7% increase from the previous year, as reported by the Ministry of Commerce. This growth allowed the country to maintain a substantial trade surplus amid regional disruptions. Exports reached BT1.063 trillion, and imports rose to Bt874 billion, resulting in a trade surplus of Bt188.6 billion.
The trade with neighboring countries, Malaysia, Myanmar, Lao PDR, and Cambodia, saw a decline of 8.5%, totaling Bt894 billion. Despite the drop, Thailand sustained a surplus of nearly Bt150 billion, driven by exports like diesel and processed petroleum, with imports being led by electricity and natural gas. Malaysia remained the leading trade partner among these nations. Continued …
Global market uncertainty causes gold prices to tumble Bt2,300
The Gold Traders Assn. reported that gold prices were adjusted 101 times throughout yesterday, with prices falling by Bt2,300 compared with trading on Feb. 4.
After surging by more than Bt2,100 on Wednesday, prices plunged immediately from market open yesterday (down Bt1,200 at the open) and continued falling, ending the day down Bt2,400. Continued …
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Thailand’s party spots dry up with election day booze bans
Bangkok restaurateur Sorathep Steve said he was told off last Saturday by customers who had just flown in from the United States and ordered a bottle of wine, only to be told of Thailand’s election-linked ban on alcohol.
“They were frustrated and I had to explain the law,” Sorathep said, recalling how the four guests at his Thai cuisine restaurant complained that they had not come to Thailand to vote, before finally ordering lemon sodas. Continued …
Thailand’s tourism at a crossroads: competing in a changing regional landscape
Thailand enters 2026 at a defining inflection point. Regional travel demand across Asia is rising strongly, yet Thailand’s relative performance is weakening as faster-moving competitors accelerate. The divergence is increasingly clear.
While neighboring destinations such as Vietnam and Japan are capturing growth and expanding market share, Thailand faces declining foreign arrivals and softer momentum from several core source markets. Leadership in Asian tourism no longer depends on scale alone. It now rests on infrastructure readiness, ecosystem coordination, safety perception, and value competitiveness. Continued …
Thai travel trade rolls out diverse strategies amid strong baht
Following a turbulent 2025 marked by natural disasters, political shifts, and a strengthening baht that eroded regional competitiveness, Thailand’s inbound players are rolling out new strategies to stimulate business and counter sluggish arrivals.
Thanapol Cheewarattanaporn, president of the Association of Thai Travel Agents (ATTA), described momentum toward reclaiming the 2019 benchmark of 40 million visitors as “very slow”, with private sector players now calling for more than rhetoric from the government ahead of the Feb. 8 election. Continued …
Strong Thai Baht Influences 90% of Travelers’ Decisions
The Tourism Council of Thailand (TCT) conducted a “Tourism Business Confidence Index” survey in Q4 2025, involving 302 foreign tourists in Bangkok and Chonburi. The survey revealed that while overall safety concerns were moderate, specific issues like scams were highly problematic, and the strength of the Thai baht significantly influenced 90% of visitors’ travel decisions.
Foreign tourists generally expressed moderate concern about travel safety, with average scores ranging from 2.96 to 3.34. However, certain areas generated higher anxiety: Tourist-targeted scams/fraud (e.g., taxi, tour company scams) – highest concern (score 3.44); communication barriers with locals or emergency services (score 3.37); quality of emergency medical services (score 3.31); being exploited or asked for bribes by officials (score 3.31); pollution (e.g., PM2.5 or haze) (score 3.21). Continued …
Thailand’s Hat Yai picks up the pieces in wake of devastating floods
Largely forgotten by the public, politicians, and the media, the flood crisis that Hat Yai, the largest city in the south of Thailand, experienced in November 2025 is far from over. The waters have receded, but the recovery has only just begun.
That the flood occurred should not have come as a surprise. Hat Yai has experienced devastating floods before, particularly in 2000 and 2010. The south of Thailand experiences seasonal heavy rainfall events, but with this being a La Niña year, additionally heavy rainfall was widely predicted. Continued …
BGRIM puts emphasis on renewables
B.Grimm Power (BGRIM) is positioning clean energy as a game changer for Thailand’s energy transition, accelerating its push into renewables as the country and global industry move toward a low-carbon future.
The company set an ambitious target to lift its share of renewable energy to more than 50% of total generation by 2030, up from 37% now, while increasing total capacity to 10 gigawatts from 4.6GW. Continued …
- American, Vietnamese murder suspects arrested in Bangkok – Continued …
- Norwegian man arrested for assault and car theft on Koh Samui – Continued …
- German man arrested for political graffiti on Koh Pha Ngan – Continued …
- Swedish national arrested in Phuket for the rape of a compatriot – Continued …
Bitcoin plunges to near $60,000 before paring losses in Asia
Bitcoin sank in early Asia trading today, extending a selloff that had already erased all the gains booked by the token since US President Donald Trump’s 2024 election victory. The original cryptocurrency fell as much as 4.8% to a fresh low of US$60,033 this morning, after hours earlier plunging to its lowest level since October 2024, according to data compiled by Bloomberg. It later pared those losses and was up by more than 2% to over $64,400 by 9.12 am in Singapore. Continued …
Undercover probe finds Australian pubs short-pouring beer, alcohol
Australian undercover inspectors have found pubs fail to pour enough beer and other alcohol into customers’ glasses for nearly a third of the drinks they serve. The government sent “secret shopper” officials to 436 licensed venues across the country in October to check if they were filling glasses high enough. Preliminary findings showed 32% of the drinks they served failed to deliver the “correct amount”, said the National Measurement Institute’s audit report released this week. Continued …
Hua Hin Links/Transport
Calendar of events/Airport schedule/Bangkok airport bus schedule/Hua Hin-Pattaya bus schedule/Air pollution index map/90-day online report/driver’s license/Market Village and Bluport cinemas/Emergency numbers
The Thai food delivery market recorded significant consolidation and growth between 2024 and 2025.The market is increasingly defined by a duopoly between Grab and Line Man, as smaller competitors exit, according to Singapore-based research firm Momentum Works.
Thailand’s annual headline inflation rate was negative for a 10th consecutive month in January, driven by lower energy prices and government measures to ease living costs, the Ministry of Commerce said today. The headline consumer price index (CPI) dropped 0.66% in January from a year earlier, following an annual fall of 0.3% in the previous month, the ministry said.
Despite a slowdown in foreign tourist arrivals in 2025, the long-term recovery potential of Thailand’s tourism industry has renewed investor confidence, creating a thriving hotel market. Both Thai and foreign investors are aggressively acquiring assets in high-potential locations to renovate, upgrade, and add long-term value.
Thailand’s electric vehicle industry is struggling to improve after-sales services, which remain unsatisfactory due to the rapid growth of EV sales and growing maintenance demand, says Omoda & Jaecoo (Thailand), a subsidiary of Chinese state-owned automaker Chery Automobile.
Berlayar Estate, a boutique property developer specializing in refined, lifestyle-driven living, has announced the official launch of its newest premium villa collection under the theme “The Journey to Serenity.” This latest portfolio introduces a curated selection of private residential projects in Hua Hin and Pranburi.
High-street coffee chains across Thailand are set to undergo a radical transformation next week as the Department of Health launches a new nationwide standard for freshly brewed drinks. Beginning Feb. 11, any customer ordering a “normal sweetness” beverage will automatically receive a drink containing only 50% of the original sugar recipe.
Thailand will hold a general election on Sunday, in a three-way contest of major political parties to decide the leader of the Southeast Asian nation over the next four years.
The Ministry of Public Health has intensified preventive and surveillance measures against the Nipah virus, even as authorities stress that the risk of infection in the country remains very low.
Thailand is well-known for its wats (Buddhist temples), breathtaking beaches and islands, and vibrant night bazaars. Yet, one feature often overlooked is our convenience stores. Although not one of our cultural monuments, with more than 14,000 outlets nationwide as of 2024 – among the highest densities per capita globally – these stores have become iconic landmarks in their own right.
Park rangers are trying to keep wild elephants away from communities and tourist attractions during the dry season. The measures cover a bull elephant that has killed three people, including a camper, in this Nakhon Ratchasima province.
The era of Thailand as a high-growth “economic yiger” has come to an abrupt halt. Once the envy of its neighbors, the country is increasingly being referred to as the “sick man of Asia,” as reported by the Financial Times.
Krungthai researchers are warning that Thailand’s economy in 2026 could record its weakest growth outlook in three decades, as the country remains stuck in a low-growth trap with no new engines of expansion. They also caution that SMEs could remain mired in difficulties, with shrinking profits and mounting debt, risking a broad-based “downgrade” across the sector unless business structures are reshaped quickly.
Fresh research from MoneyTransfers.com has unveiled the planet’s most jam-packed tourist hotspots. The team’s findings reveal that Phuket in Thailand stands as the globe’s most congested tourist magnet. This Thai paradise boasts a staggering 118 tourists for every local inhabitant.
The Tourism Council of Thailand (TCT) has released its “Tourism Business Confidence Index in Thailand, Q4 2025”, based on a survey of 302 foreign tourists using accidental sampling: 200 respondents in Bangkok and 102 in Chonburi.
A Thai family in Nakhon Si Thammarat province mistakenly hosted foreign tourists at a funeral, providing them with food when they believed it to be a restaurant. The tourists apologized after realizing they were at a funeral, not a dining venue.
Chinese New Year celebrations in the island province are expected to be particularly vibrant this year. The upbeat outlook is driven by a strong rebound in the Chinese tourism market and an increase in direct flights from China, according to the Phuket Tourist Business Assn. (PTBA).
Mae Hong Son officials on Monday launched a joint campaign aimed at preventing wildfires and reducing air pollution in the province, with multiple key leaders participating in a kick-off event held in front of the municipal office. The campaign was led by Mae Hong Son Gov. Wiboon Waewbandit, alongside Deputy Gov. Udomsak Khaonoona and Mae Hong Son Mayor Mallika Jeenakham.
Drainage contractor discharged black water into Jomtien sea
From field to forest, restoring rice in Ubon Ratchathani
The last Russia-U.S. nuclear arms control treaty, known as New START, is due to expire tomorrow. We look at what the treaty does, what its expiration would mean, and what it may take to establish a new treaty. 
Spain will ban access to social media for minors under 16 and hold company CEOs criminally liable for illegal content, Prime Minister Pedro Sanchez said yesterday, as he announced several measures to guarantee a safe digital environment. 
France summoned billionaire Elon Musk to a “voluntary interview” as cybercrime authorities yesterday searched the French offices of his social media network X, the Paris public prosecutor’s office said. The operation, which involves the EU police agency Europol, is part of an investigation opened in January 2025 into whether X’s algorithm was used to interfere in French politics. 
The Tourism Authority of Thailand (TAT) will organize the “Amazing Muay Thai Festival 2026” to promote sports tourism and elevate Muay Thai as a cultural heritage on the international stage.
The inaugural Hua Hin Ultra Marathon 2026 will take place on Saturday, May 23, marking the first time the city has hosted an ultra-distance running event of this scale. The race will start and finish at Rajabhakti Park and will offer four distances, ranging from a 10-kilometer evening run to a 100-kilometer ultra marathon.
Chiva-Som Hua Hin has been celebrated for its unique approach to wellness, commitment to excellence, and heartfelt care,. These awards recognize excellence not only in personal transformation but also in its pioneering commitment to corporate responsibility, environmental wellness, and strong local community engagement.
The Geo-Informatics and Space Technology Development Agency, or GISTDA, reported the latest hotspot index on Sunday, based on data from the Suomi NPP satellite via the VIIRS system.
The Board of Investment (BOI) says Japanese investment applications surged 146% in 2025 to more than 119 billion baht, signaling growing confidence in an economic rebound in early 2026. The sharp rise reflects stronger sentiment among Japanese firms operating in Thailand and reinforces the country’s position as a key production base in ASEAN.
Small-scale egg farmers are facing a growing economic crisis after large commercial farms and wholesalers began selling eggs below average production costs, pushing market prices to unsustainable levels.
Thailand’s PTT Exploration and Production said Friday it acquired full ownership of Block A-18 in the Malaysia-Thailand Joint Development Area from Chevron in a $450M deal. The Thai company said it signed the deal with Hess and Hess Asia Holdings, both now owned by Chevron following the recently closed merger deal with Hess.
The Tourism Authority of Thailand (TAT) is optimistic about sports tourism growth this year as it hosts the Amazing Muay Thai Festival this week, expecting more than 18,000 visitors.
The Woven Heritage of Thai Fabrics: Tradition Meets Modern Identity
The Department of Agricultural Extension (DOAE) has announced the establishment of 30 “Green Gain Hubs” across Thailand, aimed at tackling air pollution caused by agricultural burning. This initiative addresses the severe impact on public health, the economy, and the environment, and is also aimed at reducing the negative effects on agricultural production, including soil degradation, high production costs, and lower yields.
Italy’s Trevi Fountain launched a new ticketing system yesterday, making the famous Rome landmark the latest tourist site to charge entry in a bid to raise funds and battle overcrowding. People posed in the sunshine in front of the Baroque masterpiece after paying the €2 (US1.68) fee to access the now largely crowd-free area next to the basin. 
The Thai Meteorological Department (TMD) has predicted that the summer of 2026 will be hotter than the previous year. The summer season is expected to begin later than usual, around the end of February (approximately two weeks later than typical), and will last until mid-May 2026.
Thailand is facing a “perfect storm”, as a low birth rate, persistent poverty, and a rapidly aging society place mounting pressure on the tax base, welfare system, and social structure, says the Equitable Education Fund (EEF).
Ahead of the Feb. 8 election, various political parties in Thailand have expressed their support for sex workers, pledging to enhance protection and dignity under the law in a nation where prostitution remains illegal.
Cambodia has carried out a massive raid on scammer gangs, detaining more than 2,000 people amid pressure from China to crack down on its online fraud industry. Nearly 1,800 Chinese nationals were among those held, according to the Cambodian Interior Ministry.
Private consumption indicators in Thailand climbed 2.5% month-on-month in December, rebounding from a 0.3% fall in November and marking the sharpest rise since April 2022. Gains were broad-based across all spending categories, with growth in services spending led by hotels and restaurants, partly supported by government stimulus measures.
The rapid emergence of instant commerce in Thailand, a retail evolution defined by delivery within a few hours, will become the new battlefield for on-demand players and e-commerce platforms, say brands.
According to the Global Wellness Institute (GWI), the global wellness economy has been continuously growing. In 2024, it was valued at US$6.8 trillion, increasing to US$7.3 trillion in 2025, and expected to reach US$7.9 trillion in 2026.
Gold prices hit a record high above $5,500 due to US-Iran tensions, with expectations of the Federal Reserve moving to rate cuts, pushing the baht to strengthen below 31 baht per dollar, the strongest in almost five years.
The Federation of Thai Industries (FTI) is calling for Thailand to expand into new high-potential markets to support the country’s export and manufacturing sectors, as key trading partners face economic weakness amid a global slowdown.
Thai durian exports are expected to face several hurdles due to labor shortages and a lack of collection centers during the harvest season. Durian supply is forecast to reach 1.78 million tons this year, with the eastern region contributing 1.06 million tons, or 59.5% of total output.
Thai gold prices on Saturday were down by 1,200 baht per baht-weight (15.2 grams), as a global and local correction continued after a surge to record highs earlier in the week.
Thailand’s tourism industry ended 2025 with mixed results. Official data released in early 2026 revealed a 7.2% decline in international arrivals, bringing the total to 32.97 million visitors.
This year is being seen as a “structural turning point” in business, as the combined pressures from the climate crisis, technological advancements, and demographic changes make the concept of “sustainability” no longer just a policy for improving image. It has become the new foundation for growth, competitiveness, and long-term survival for businesses.
Thai EV charging service provider Sharge has partnered with Grab to build a dedicated charging network for the company. It plans to invest over 400 million baht in the project.
Nobel Prize-winning economist Paul Krugman has warned that the rest of the world is starting to pull away from the United States, driven by frustration with President Donald Trump’s threats, and that the shift will ultimately leave Americans poorer. 
Airport screening for Nipah virus, which has been stepped up across Asia this week after two cases were identified in India, are more about reassurance than science, several leading experts said yesterday.
Most Thai working people are aware of the health risks posed by PM2.5 airborne pollution but are reluctant to buy quality N95 face masks to protect themselves, claiming that they are too expensive, according to Arkhom Praditsuwan, director general of the Health Service Support Department.
At the “Thailand Redesign 2026 The Next Level” debate, four major political parties — the People’s Party, Democrat Party, Pheu Thai, and Thai Kao Mai Party — presented their proposals to tackle the pressing issue of Thailand’s 40 million workers, with only 4 million currently paying taxes. The debate focused on the wealth protocol and the urgent need for tax reform to drive economic sustainability and fairness.
Thailand is sharpening its culinary edge on the global stage, not through its world-famous sauces or spices, but through a new wave of premium home-grown beef. The National Innovation Agency (NIA) has identified four “Beef Commanders” — Ko Dam Lam Takhong, Surin Wagyu Salakdai, Nong Sung, and Kamphaeng Saen — as the flagship models of Thai soft power destined for the international market.
Pattaya has introduced new rule assigning specific umbrella colors to beach chair operators, saying the move will improve orderliness and create a more attractive seaside view for visitors.
Think you’ve already done everything there is to do in Bangkok? Hate to break it to you, but probably not. Even if you’ve lost count of how many times you’ve visited, the city always finds new ways to surprise, including new attractions with thrilling rides and aesthetic shopping malls in BKK.
The Ministry of Culture has revealed plans for a major cultural celebration from April 22-26, marking the 244th Anniversary of the Foundation of Rattanakosin. The events will take place in three central locations in Bangkok and aim to bring the rich history of Thailand to life through a series of activities, exhibitions, and performances.
Thailand’s electric vehicle sector is facing fresh uncertainty after government proposals to sharply raise public EV charging prices, a move that could erase the cost benefits that have driven rapid adoption.
Thailand plans to tighten the rules for investors in data centers and other businesses that use a large amount of electricity, requiring them to provide a bank guarantee or collateral to secure power purchases.
Climate change is no longer a distant or abstract threat; it is part of everyday life. From unpredictable weather patterns to rising air pollution, communities across Thailand and around the world are already experiencing its impacts. As these challenges intensify, education is emerging as one of the most powerful starting points for meaningful climate action.
Thailand and Cambodia have failed to make any headway on the joint management of the common border area in Sa Kaeo province after two days of talks between the secretariats of the Regional Border Committee (RBC), held at the permanent border checkpoint in the Cambodian border town of Poipet on Tuesday and Wednesday.
Thailand’s manufacturing production index rose 2.52% in December from a year earlier, the industry ministry said yesterday, stronger than analysts’ forecasts.
The Tourism Authority of Thailand (TAT) anticipates a bustling Chinese New Year in 2026, with an estimated tourism revenue of 42.23 billion baht, marking a 13% increase compared to the previous year. The improving trend in Chinese tourists visiting Thailand is evident, with daily arrivals ranging from 13,000 to 14,000 individuals.
Thailand has launched its new tourism campaign, “Feel All the Feelings,” with global superstar Lalisa “Lisa” Manobal as the face of the initiative. The announcement took place at Wat Arun Ratchawararam, seeking to reposition Thailand as a top leisure destination by promoting its scenic beauty and deep cultural values.
Thailand’s biggest tourism concern is infrastructure delays, as Vietnam is quickly developing its accommodation, airports, and plans to grow tourism clusters, says a hospitality firm.
Unsafe levels of ultrafine dust has blanketed 57 provinces and Bangkok and one province, Samut Songkhram, faced a red level of harmful smog.
The Department of Medical Services has confirmed that Rajavithi Hospital and other major medical facilities are fully prepared to handle suspected or confirmed cases of Nipah virus infection, even though no cases have yet been reported in Thailand.
The Federation of Thai Industries (FTI) has announced a vehicle manufacturing target of 1.5 million units for 2026, a modest increase from 1.45 million units last year, driven by expectations of stronger domestic demand and growing production of battery electric vehicles (BEVs).
The influx of low-priced goods from China has a far more severe impact than US tariffs on Thai products, says Somkiat Tangkitvanich, president of the Thailand Development Research Institute (TDRI).
Tech consulting firm Bluebik foresees three megatrends that will transform organizations into intelligent enterprises amid a volatile economy and intense competition.
China aims to attract at least 1.5 million Thai visitors this year, up from more than 1 million in 2025, while the Tourism Authority of Thailand (TAT) expects to generate 35.4 billion baht from 1.25 million foreign tourists during the 10-day Chinese New Year holiday next month.
Bangkok ranks first as the world’s favourite city for digital nomads, with Chiang Mai close behind. It’s easy to see why. Thailand has a magnetic charm that pulls people in. You come for a short stay, rent a scooter, find a café with fast Wi-Fi, and before you know it, you are talking about “base cities” and lease renewals.
I like to think I’m a pretty cautious and attentive person. So, when I first came to Thailand, I did some homework to avoid any social faux pas. Despite my efforts, there were still some things I didn’t catch until after I arrived.
New plug-and-play solar panels are making home solar more accessible for both homeowners and renters. A “PBS NewsHour” segment showcased how plug-and-play solar panels work and how they have made solar power affordable for many people who previously thought that home solar was unattainable.
The Rice Department is advancing carbon farming as a nationwide strategy to make rice production more sustainable and to support the country’s long-term carbon neutrality goals.
Britain’s Prime Minister Keir Starmer met Chinese leader Xi Jinping in Beijing today, seeking closer trade ties while balancing sensitive issues of national security and human rights. This is the first visit to China by a UK prime minister since 2018 and follows a slew of Western leaders seeking support from Beijing recently, pivoting from an increasingly unpredictable United States. 
Global gold prices jumped to a fresh all-time high, breaking above $5,400 an ounce, after former US President Donald Trump warned Iran to reach a nuclear deal and the US Federal Reserve kept interest rates unchanged, as expected. 
Thailand, Vietnam, and Malaysia have each carved out their own space in the long-term expat landscape. Thailand offers dependable healthcare and a well-established expat infrastructure. Vietnam stands out for rock-bottom costs and relentless urban energy. Malaysia brings modern living standards, cultural diversity, and an English-speaking environment that makes settling in remarkably smooth.
Following recent media coverage highlighting the Thai authorities’ increasing scrutiny of nominee company structures, MBMG Group and Hua Hin Accounting & Law have released further insights from their recent seminar, which examined the broader tax, business, and compliance framework now facing expatriates and foreign business owners in Thailand.
Red levels of PM2.5 cover about one-third of Thailand, including PKK
The Department of Special Investigation (DSI) searched the residences of three active and one former officials of the Provincial Electricity Authority (PEA) and seized thousands of illegal crypto mining rigs, cash, laptops, phones, and bank passbooks.
Thailand has, for the first time, administered contraceptive vaccines to female wild elephants, as part of an initiative to control the elephant population safely and promote sustainable coexistence between humans and elephants.
Thailand’s economy is expected to grow 2.0% this year, the Finance Ministry reported yesterday, maintaining its previous forecast. Exports, a key driver of Thai growth, are also expected to rise 1.0% this year, compared with an earlier forecast of a 1.5% decline, Vinit Visessuvanapoom, head of the Finance Ministry’s Fiscal Policy Office (FPO), told a press conference.
Singapore Airlines plans a new service linking the island state with Chiang Mai, according to the Civil Aviation Authority of Thailand (CAAT).
Suvarnabhumi Airport is Bangkok’s major international gateway. Here’s how to reach the city center upon arrival or travel to the airport for departure.
It’s too early to be sure, but it seems likely that we have just seen “Peak Trump”. Last week, US President Donald Trump arrived at the Davos conference radiating power and menace. Fresh from his attack on Venezuela, he was going to invade and annex Greenland. If his European allies in the NATO alliance tried to protect it, he would crush them with tariffs. And he would launch a rival to the United Nations that would make him World President for Life. 
The Amazing Muay Thai Festival 2026 will be held Feb. 4-7 at Rajabhakti Park in Hua Hin, with the Royal Thai Army working alongside tourism and provincial authorities to showcase Muay Thai as a key part of Thailand’s cultural heritage.
Seriously harmful levels of ultrafine dust, three times the safe limit, were reported in Greater Bangkok this morning, while most of Thailand was blanketed with unsafe smog.
Thai gold shops face closures as prices top 70,000 baht
Thailand’s export outlook for 2026 could improve if reforms accelerate, but speakers at a trade forum warned that global competition is intensifying and domestic growth may remain subdued.
Can Southeast Asia keep the lights on for solar projects as costs rise?
Phuket has long been synonymous with tropical splendor thanks to its world-famous beaches, emerald rainforests, and waters teeming with life. This profound natural beauty is the very soul of its allure. Yet, for years, the pressures of overtourism, relentless development, and pervasive pollution have threatened to unravel the delicate ecological balance that sustains this paradise.